OPT-IN RATE
--
PUSH OPEN RATE
--
PUSH TO PAYWALL
--
HOLDOUT LIFT
--
vs Control Group
PERMISSION FUNNEL
Primer Shown
--%
Primer Clicked
--%
System Prompt
--%
Permission Granted
DAILY OPENS
CAMPAIGN PERFORMANCE
CAMPAIGN BREAKDOWN
| Campaign | Type | Scheduled | Delivered | Opened | Open Rate | To Paywall | Status |
|---|
D1 RETENTION
--
--
Treatment: --
Holdout: --
D7 RETENTION
--
--
Treatment: --
Holdout: --
RETENTION CURVES
TREATMENT
90% of users
--
Users
--
Sessions/User
--
D1 Retention
--
Purchase Rate
VS
HOLDOUT
10% of users
--
Users
--
Sessions/User
--
D1 Retention
--
Purchase Rate
INCREMENTALITY LIFT
Awaiting data
Sessions/User
--
No data
D1 Retention
--
No data
D7 Retention
--
No data
Purchase Rate
--
No data